Summary

I led a team of 3 Product Designers over 5 months to completely overhaul the Engagement Enterpise Platform. The goal was to increase user adoption within our Engagement platform with a drop-off rate of 40% within the first week of using the product.

Outcome: Reduced drop off rate to 5% within the first week

Role: Product Design Manager
Company: Sprinklr
Industry: Customer Experience Management Software

 

FEATURE SET DESIGNED FOR:

  • Local editorial calendars, asset manager, and suggested campaigns and content templates

  • Community Management and the ability to escalate messages sent from the field.

  • Monitor the execution of local teams - with Smart Alerts for crisis management and real-time global and local reporting on performance, competitors, and listening.

  • Incorporate relevant data from CRM campaigns; catalog availability; order history reviews; and cart management capabilities.